SCHIFF NUTRITION DIETARY SUPPLEMENTS
SCHIFF NUTRITION DIETARY SUPPLEMENTS
SCHIFF NUTRITION DIETARY SUPPLEMENTS
SCHIFF NUTRITION DIETARY SUPPLEMENTS
SCHIFF NUTRITION DIETARY SUPPLEMENTS
SCHIFF NUTRITION DIETARY SUPPLEMENTS

SCHIFF NUTRITION DIETARY SUPPLEMENTS

RECKITT BENCKISER

Schiff needed to refresh its brand and packaging architecture to ensure it was strongly positioned to gain market share in the highly competitive vitamins, minerals and supplements category. LAM updated Schiff’s package design system creating a natural-inspired look & feel to take on the new VMS upstarts and defend against larger more established brands. LAM’s solution features a bold color segmentation system, streamlined communication and iconography that reinforces each SKU’s naturally sourced super ingredients inspired by science.