UNISOM SLEEP AIDS
UNISOM SLEEP AIDS

UNISOM SLEEP AIDS

PACKAGE REDESIGN | CHATTEM

LAM revamped the Unisom packaging to harmonize the line while ensuring clear product differentiation. To unite the line and signal nighttime usage, a twinkling teal brand color was established. To separate SKUs, the system uses vibrant colors, product form images and claims. The brand now conveys a more modern vibe and successfully billboards at shelf.